Head of Community & Marketing

careers - Vacancy

What We're Looking For...

We are actively looking for a dynamic and engaging individual to assume the pivotal role of Head of Community Development and Marketing. In this key position, you will establish and nurture robust relationships with organizations, playing a vital role in fostering collaboration between the company and its communities and partners. The ideal candidate for this role will demonstrate outstanding problem-solving capabilities, exceptional communication skills, and a thorough understanding of marketing principles. If you enjoy driving community engagement and strategic marketing initiatives to increase company growth, we're looking for you.

What You'll Do

You will work closely with the commercial teams and CEO to lead strategic partnerships and alliances for Hertzian & Player XP across the globe. In this influential position, you will be responsible for formulating a comprehensive partnership strategy, identifying prospective partners, negotiating agreements, and overseeing cross-functional collaboration. Your integral role will contribute significantly to fostering collaboration with external entities, driving innovation, and advancing the company's growth and local initiatives. The successful candidate will excel in marketing and pomrotion establishing mutually beneficial relationships and seizing revenue-generating opportunities. In this role you will  shape the future of Hertzian and Player XP through impactful community development and strategic marketing efforts!
Objective of the Role:
  • Identifying and evaluating potential partners for collaboration.
  • Plan and execute events, sponsorships, and partnerships that enhance the company's presence in the community.
  • Negotiating and managing partnership agreements.
  • Increase brand visibility and recognition in the target market.
  • Implement strategies to retain existing customers and enhance their loyalty.
  • Develop and distribute valuable, relevant content to attract and engage the target audience.
  • Utilize online channels such as social media, email, and SEO to reach and engage the target audience.
  • Being a point of contact for external partner or community queries
  • Create awareness and educate the community about the company's products, services, and values.
Responsibilities Include:
  • Develop compelling and relevant content for various marketing channels, including website, blog, social media, and email.
  • Plan, execute, and monitor marketing campaigns to achieve lead generation and brand awareness goals.
  • Work closely with the sales team to align marketing efforts with sales objectives and support lead conversion.
  • Plan and coordinate events, sponsorships, and community engagement activities to strengthen the company's presence.
  • Handle public relations activities, including media relations, crisis communications, and positive storytelling.
  • Represent the company in community forums, addressing concerns, and advocating for the company's interests.
  • Implement initiatives to educate the community about the company's products, services, and contributions.
  • Establish and track key performance indicators to measure the impact of community development efforts and report on outcomes.
Skills and Qualifications
  • Ability to develop and implement strategic marketing plans aligned with business goals.
  • Knowledge of digital marketing channels, including social media, email marketing, and online advertising.
  • Experience in planning, executing, and analyzing marketing campaigns.
  • Ability to maintain and enhance brand identity through consistent messaging and visuals.
  • Strong interpersonal skills to build and maintain relationships with community stakeholders.
  • Proficiency in planning and executing events to engage the community and promote the organization.
  • Ability to manage public relations activities and communicate effectively with the media and the public.
  • Knowledge of strategies to engage and involve the community in organizational initiatives.
  • Relevant experience in marketing, community development, or a related field, with a proven track record of success.
  • Ability to analyze data and metrics to measure the impact of marketing and community development efforts.
Further Details
Salary:
$72,000 - $96,000 FTE
Location:
Remote or in Cornwall Office
Type:
Full-Time
Seniority Level:
Senior
Working Alongside:
Chief Executive Officer
Application Deadline:
Open position until filled
To apply, click the "Apply" button below or email careers@hertzian.co.uk
Interested? Apply Today
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