Hertzian's Academy of AI

April 14, 2023
We are extremely excited to announce the ‘Hertzian Academy of AI’. For years we have strived to position Cornwall as a global leader in digital skills and AI, with Hertzian leading this initiative. We believe that with the rapid advancements in AI, putting Cornwall as a leader of digital technology can result in economic growth and development opportunities.
We are looking to work with a coalition of local partners and organizations that will support and promote the development of digital skills and AI in Cornwall to help deliver an education program in this field. 
Hertzian’s AI Academy offers modules for all levels which will be delivered by Hertzian employees who are experienced professionals and industry experts. We aim to create a supportive community with a challenging learning experience to prepare individuals and businesses for success in the digital skills and AI field. Hertzian offers apprenticeships, internships, consultancy and workshops to help learners and businesses gain real-world experience relevant to the industry. 

Why going Digital is Important for Business

Digital technology and AI are rapidly transforming the business landscape, and it has become crucial for businesses to adopt these technologies to stay competitive and relevant in their industries.
  1. Increased Efficiency: Digitization of business processes can automate repetitive tasks and streamline operations, leading to increased efficiency and productivity. For example, businesses can use AI-powered chatbots to handle customer queries and automate customer service, which can free up human resources to focus on more complex tasks.
  2. Improved Customer Experience: Digital technology can enable businesses to provide personalized experiences to their customers. By analyzing customer data, businesses can offer tailored recommendations and marketing campaigns, leading to increased customer satisfaction and loyalty.
  3. Cost Savings: Technology can help businesses cut costs in various areas, including customer service, marketing, and operations. For example, businesses can use cloud-based services to reduce IT infrastructure costs, or implement remote work policies to save on office space and commuting expenses.
  4. Data Insights: Digitization can provide businesses with valuable data insights that can inform their decision-making processes. By tracking customer behaviour and analyzing data, businesses can optimize their strategies and improve their overall performance.
  5. Competitive Advantage: Businesses that fail to adopt digital technology risk falling behind their competitors. By embracing technology and innovation, businesses can gain a competitive edge and differentiate themselves in their industries.
Digital technology and AI are essential for businesses that want to stay relevant and competitive in today's fast-paced business environment. The benefits of digitization include increased efficiency, improved customer experience, cost savings, valuable data insights, and a competitive advantage.
If you're struggling to adopt digital technology reach out to us.

Why Digital Education is Important

The world is rapidly advancing in terms of technology and AI so it is becoming more vital that people have a good understanding of digital skills. Many training providers, bootcamps and social enterprises are not providing adequate digital education to their learners and members which could result in large consequences. For example:
  • Those unable to access digital education may be left behind in terms of job prospects and participating in a digital society
  • Lack of innovation and economic growth
  • Risk to national security and economic downturns
By providing best in class digital education, we can participate in the growing digital county and society, learn skills required to compete in the global marketplace, contribute to innovation and growth, and protect against cyber attacks and potential theft of sensitive information. In particular criminal cyber activity will only increase.
Creating a coalition of digital skills and AI in Cornwall can provide significant economic growth and development opportunities in the region. We aim to collaborate with local organizations to create a thriving community of digital skills and AI experts in Cornwall. Hertzian will lead this initiative, and using our AI product, we will make Cornwall a global leader in AI product and development.

This photo of our CEO Christopher Weavill was taken 5 years ago, and still to this day Hertzian is continuing to hire apprentices.
  • 18% of our people are currently studying at Truro College or in other training programs.
  • 36% of our people has been in an apprenticeship, placements, internships or education while working at Hertzian and are now in full-time roles with us.
  • Every Hertzian Apprentice has gone into full-time roles at the company.

Post Originally Published On:
April 17, 2023
Change The Way You See Your Community.